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Bold is a Swiss bicycle brand renowned for its revolutionary internal suspension design and minimalist aesthetic.
Acquired by Scott Sports, Bold set itself apart with its “Hidden Shock” concept—integrating the rear shock entirely inside the frame for cleaner lines, better protection, and a lower center of gravity. This innovation not only enhances performance but also defines Bold’s sleek, futuristic look. We recommend Bold for trail and enduro riders who crave cutting-edge design and superior handling in aggressive terrain. Their product range focuses on high-end carbon full-suspension mountain bikes like the Linkin and Unplugged series, featuring proprietary geometry and integrated tech. Bold delivers boutique-level engineering and standout trail performance for riders who want something truly different.