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TIME (Time Sport) is a premium French pedal brand founded in 1987, now maintained by SRAM, famous for innovating clipless systems that prioritize rider ergonomics and performance.
Their ATAC platform—Auto Tension Adjustment Concept—introduced lateral and angular float for natural foot movement, while the sleek XPRO series offers carbon bodies and titanium axles for ultra-light efficiency. With models spanning from entry-level Xpresso to race-grade XPRO 12 and mountain-ready ATAC MX, TIME pedals deliver effortless engagement thanks to their open-default mechanism and wide platforms, ideal for road, gravel, and MTB use. We recommend TIME for cyclists who seek ergonomic float, lightweight durability, and clean mud-shedding designs. Though some users require regular bearing maintenance, TIME’s race-proven know-how, pro-peloton pedigree, and continued support from SRAM make its pedals a compelling choice for performance-focused riders.